March 28, 2022
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Russell Diez-Canseco, President & CEO, Vital Farms
A self-proclaimed “recovering MBA student”, Russell was attracted to Vital Farms because the company’s multi-stakeholder business model challenged all his previous notions on capitalism. Under Russell’s leadership, Vital Farms has grown significantly in revenue, with a 35% compound annual growth rate from 2016-2020, as well as in retail distribution, and its relationships with small family farms. In July 2020, he led Vital Farms’ successful transition to the public market. Russell believes his most significant contribution to Vital Farms is scaling a high-performing organization and world-class Board of Directors, while cultivating a strong, values-driven culture. Prior to joining Vital Farms, Russell worked with McKinsey & Company, H-E-B Grocery, and the Central Intelligence Agency.
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Bo Meissner, Chief Financial Officer, Vital Farms
As CFO, Bo is responsible for making sure we don’t put all our eggs in one basket. (Sorry, Bo – we couldn’t help it!) Formerly our Executive VP of Finance, today Bo leads our accounting, treasury, financial planning and analysis, information technology, and investor relations functions. He’s no stranger to mission-driven companies, having previously served as CFO at NatureSweet, and he combines extensive finance and strategy experience with a proven passion for ethically sourced food.
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Moderator: Dan Aldridge, Investor Relations Professional, Asbury Investor Relations
Dan is currently the Managing Partner for Asbury Investor Relations (AIR). AIR is an innovative strategic communications firm, focused on helping small and mid cap public companies to maximize their efforts with the investment community. They offer a value-added alternative to traditional IR resource models with services ranging from advisory and special situation engagements to full and partial outsourcing of key investor relations functions. He is also the President of the National Investor Relations Institute for the Southeast and has been on the board of directors for the past five years. He was formerly the Senior Director of Investor Relations (IR) for Intercontinental Exchange (ICE), where was responsible for managing the company’s relationships with the investment community, and creating and disseminating all financial communications, including the company’s strategy and vision. Prior to ICE, Dan led the Investor Relations function for CF Industries, INC., based in Chicago, IL. Prior to CF, Dan helped lead the IR department at The Home Depot and had leadership roles in their internal audit/consulting and FP&A functions for over seven years. Dan started his career at UPS where he had increasing levels of responsibility in the Internal audit, and FP&A departments, including M&A. Dan is a graduate of The University of Georgia Terry College of Business with a BA and Masters degrees in Accounting. Dan also holds a Certified Public Accountant (CPA) license and the Certified Internal Auditor (CIA) designation.